SEO is an integral part of internet marketing and nobody can
drop this strong parameter while planning a comprehensive internet marketing
campaign for their websites.
So first let’s understand what is SEO and how it works.
Basically SEO stands for “Search Engine Optimization” a process via which you
make your website suitable for search engines. In other words it means to
achieve the optimum status, not too much or too less to get your website ranked
on search engines.
It was started by earlier meta crawlers like AltaVista,
Hotbot etc. and later involved into a more complex and algorithmic based
crawlers. Today there are several search engines, most popular ones are Google,
Yahoo, Bing, Baidu, Yandex, Ask etc. The major market cap is with Google
because it covers almost 80-85% of search queries.
Hence for any business its important that their business is
coming over the search engine listings. This ensures direct hits to the
websites which in turn can result in converting those hits into loyal
customers. So its pretty clear to be on top of the results page to enhance your
profits.
SEO is a cheap and effective way of driving traffic to your
website. The reason its chosen because its much cheaper compared to other
internet marketing venues including PPC, Banner Ads, Paid listings etc. Beside
the conversion rate is much higher than any other channel.
In old times the traditional newsletter or email marketing
was the way to drive traffic but again it was not a targeted way of driving
sales. Those campaigns can never be tailed as you do not know where you are
sending your mass mails so easily. Thus search engine optimization has solve
this were user themselves find the right information in few seconds.
So how you can deplore SEO for your website
·
Get a professional and cheap SEO services audit
your website. Preferred destination is India because it’s a primary hub for SEO
outsourcing
·
Get the consultancy as per your market vertical
and competitor’s analysis.
·
Finally get a proposal drafted as per your
budget.
Never go for a company which renders 100% guarantee as most
of them are black hat guys who can lead your website penalized by the search
engines instead of getting on top.
Cheap SEO Vs Expensive SEO
Well its all upto you which one to choose, but her is my
definition
Cheap SEO is for small and medium business and the ones who
just want to do a fresh start. Besides the business who cannot afford big
budgets must go for that.
Expensive SEO is nothing but a very comprehensive sort of
campaign but must be started with proper understanding of what you are getting
because if there is no proper strategy the campaign may fail, no matter how
expensive it.
Uniqueweb
Technologies is one of the leading Internet Marketing Company providing
cheap SEO services with a good proven track on record. You must visit the
website for more info and see their packages which
are drafted as per new standards.
more visit : Cheap SEO company india
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